GluFactory

The Complete Guide to Getting Press Coverage For Your Startup

You can also get stuff done that you don’t feel like doing, just by starting to do it. Your brain only resists up until the point you actually start the job, at which point it starts to focus on doing it. You do what you want to be in the mood to do, and soon you’re in the mood to do it.

What often goes unspoken in this conversation is how debates about birth control and reproductive freedom continually force the female body into being a legislative matter because men refuse to assume their fair share of responsibility for birth control. Men refuse to allow their bodies to become a legislative matter because they have that (inalienable) right. The drug industry has no real motivation to develop a reversible method of male birth control because forcing this burden on women is so damn profitable. Americans spent $5 billion on birth control in 2011. There are exceptions, bright shining exceptions, but men don’t want the responsibility of birth control. Why would they? They see what the responsibility continues to cost women publicly and privately.

A company, at its core, is a set of beliefs united by a vision. When we founded Rapportive, we had one simple belief: we would build software that you don’t have to remember to use. Our software would be an intrinsic part of the tools you use every day. It would be there when you want it, and out of the way when you don’t.

You can convey this idea in so few words; it is so deceptively easy to describe, but it is so vitally important. Because when you do this — when you build software into the very fabric of the world around us, when you remove friction from the things that people want to do — something magical happens.

You enable people to change their own behaviour. You empower people to become better at what they do. And if you get enough people to do that, you might just change the world.

She tells the story of how one of the world’s most hard-working organisations, the Boston Consulting Group, learned to manage hyperconnectivity better. The firm introduced rules about when people were expected to be offline, and encouraged them to work together to make this possible. Many macho consultants mocked the exercise at first—surely only wimps switch off their smartphones? But eventually it forced people to work more productively while reducing burnout.

You get judged against the entire history of rap, on top of everything else.
Yeah. And if you don’t have titanium skin, you’ll really fall. Especially if you read the internet. I don’t even read the internet anymore. I just don’t. Because it’s too much. I mean praise and people shooting at you. It’s just too much. You should just be doing it.